Ooni set to rebrand ANTP

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Preaches religion tolerance

received_1240037682697675The Imperial Majesty,  Ooni of Ife, Oba Adeyeye Ogunwusi has appealed to Nigerians to be religion tolerant because there is only one God.
Receiving elders of the foremost theatre arts group, the Association of Nigeria Theatre-Arts Practitioners in his palace, the Kabiyesi said Olodumare is one, and Christians, Muslims and Atheists all direct their prayers to him and he answers them.
The artistes led by their former  President, Chief Jimoh Aliu seek the support of the Ooni towards securing tax free loan for the ANTP for special drama productions. They also want to be part of Federal Government’s programmes on culture and tourism even as they seek an end to piracy, a cankerworm that is eating deep into their financial resources.
Aliu popularly known as Aworo said ANTP was founded by late Chief Hubert Ogunde and nurtured over the years by the likes of late Oyin Adejobi, Duro Ladipo. Kola Ogunmola, Ayinla Olumegbon, Akin Ogungbe,  Ishola Ogunsola,  all of blessed memory.
The living artistes who have contributed immensely to the growth of ANTP according to Chief Aliu include Moses Olaiya- Baba Sala, Alhaji Kareem Adepoju-Baba Wande, Ifayemi Elebuibon, Oyewole Olowomojuore- Baba Gebu, Musiliu Akinyemi Dasofunjo, Adebayo Salami, Bola Anike Obot, Taye Arogunmatidi, Rasak Baroka and a host of other talented artistes.
Oba Ogunwusi,  appreciating their visit said his life was shaped by some of the lessons he learnt from television dramas as a child.
He told the Awise of Osogbo,  Chief Ifayemi Elebuibon who was part of the delegation that his play on good behaviour really thought him a lesson that has remained with him ever since. He recalled some of the songs and speeches from the play in the Ifa Olokun Asorodayo series,  titled Iwa.
On the foremost Yoruba theatre arts association and its current challenges, the Ooni said the elders and other members should change the slogan of the association from ANTP – Progress to ANTP -Reloaded,  because he is set to help them rebrand the association.
Oba Adeyeye said any progressive human would support any cause aimed at nation development and traditional Yoruba drama is one of such,  because it teaches the youths, African cultural values, moulding their lives towards future responsibilities.
He therefore urged them to preach unity, love and religion tolerance through their drama storylines.
He said the re-loaded ANTP will dazzle its members and contribute positively to the nation’s economy.
The Ooni’s remarks was punctuated by people who were handling various projects for the Ile Ife youths, at the instance of Oba Adeyeye.
The Kabiyesi explained that the expansive farm projects and plantain plantation costing about N4m will be shared for the youths to manage and make money for themselves. This, he said, will take them off the streets and unemployment statistics

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1 Response

  1. Adejola Akinjola says:

    Ooni has said well.

    The problem that our traditional rulers and indeed the Yoruba elders
    have is that they are totally disconnected with the wishes, aspirations
    and especially the needs of the indigenes.

    Nigeria as a country is regularly described as a wealthy nation. The people however on the average are extremely poor.

    There are several ways in which the Yoruba traditional Institutions
    can help the indigenes, especially our traditional rulers, the
    stakeholders, the government and the news media.

    Take Osun State for example:

    Ooni is doing the right thing via his visit to the USA re his activities there.

    This is his own unique way of promoting tourism. In the case of Osun, there
    are already lots of interest generated through the activities of Ooni
    Ogunwusi’s predecessors.
    Others are-
    . The ANTP (Nollywood) through their various drama (although there is serious need for improvement beyond the current ad-hoc promotions)

    Especially for the African Tradition movies, there is the need to
    translate dub or translate them to Brazilian and other Latin American languages since that is where they have huge potential audience

    * Susan Wenger Alarape did her bit.

    * Governor Aregbesola is also doing his.

    * Late Tayo Situ, past Mayor, London Borough of Southwark, London, UK.

    He ensured that during his tenure, Osun State and environs became a
    ‘tween community’ with London Borough of Southwark. Governor Raufu
    Aregbesola came to Southwark Town Hall at Tooley Street to sign the
    document. BUT what has anybody done with it?

    Associating Osun State with Southwark has potential values especially in terms of tourism for both communities.

    To date, there are more worshippers of IFA in South America than in Nigeria.

    Several Americans, especially the Latinos that believe that they are of
    Yoruba origin are forever willing to visit Osun, their perceived root.

    For clever entrepreneurs, this is huge opportunity to make serious money- not just the once-in-a-year Osun Day as it is done for now.

    Most often than not, tourist attractions are essentially man- made,
    especially where there is a theme. In this case, Osun is the theme. So does Ile Ife.
    All sorts of artificial add- on can be put together that will ensure
    that visitors are kept occupied and have good enough reasons to always
    come back for more visits.

    My suggestions:

    TOURISM, but not in its present state.

    1. There is the need for ‘fresh money’ regularly into our local economy. Everyday tourist activities will ensure this.

    2. There is the need for regular interaction as this will improve our general outlook as how things are done elsewhere.

    We of course understand that there is the need for more
    infrastructure. BUT, lack of infrastructure in itself can be cleverly
    turned into serious tourist attraction:

    Unlike Nigerians that are for ever looking for comfortable environments,
    many of the westerners are forever attracted to things like

    ‘EXTREME SPORTS’. These are adrenaline pumping occupations

    These are a different class of tourists. They are the sort that would
    rather go to climb the highest mountains in this world without
    specialist equipment. They are always inquisitive just like Mongo Park,
    ‘Discover the source of River Niger or die in the process’. He did and
    died in the process of course.

    Take Venice, Italy for example. They have regularly ten million
    visitors annually. What has Venice got that Makoko, Lagos in Eti Osa,
    Lagos, Atijere in Ilaje, Eseodo have not got?

    If anything, both Maroko and Ilaje are much more organic, authentic than over-hyped Venice!

    How romantic would this read on any cleverly done advert brochure?

    Day 1-Visitors arrive in Lagos, Muritala Mohammed Airport and sleep overnight in 5 Star Hotels

    Day2- Visitors travel on a short helicopter flight from Lagos to
    Oshogbo, Osun State in helicopters either with a short stop at Ibadan,
    reputed to be the largest city in Africa where they are treated to the
    local gin – Ogogoro or Akpeteshi, grass cutter pepper soup dinner or fly
    directly to Oshogbo where they witness regular performance of chantings
    of the songs of Osun River people.

    There is also opportunity to watch live production of XYZ movie (one of the Nolly Wood Productions).

    Visitors are given the opportunity to experience first hand how to live
    and sleep in traditional environment, enjoy the best exotic drinks and
    food of the land or simply there well -accustomed Western diet.

    Electricity may not be available as part of the experience.

    For the more adventurous, there is always DAILY CANOE ROWING
    supply of Heineken Beer (whatever lager is brewed locally there).

    Finally, let us appreciate that whoever goes on holidays goes to spend money.

    So there will be several ‘take away’ souvenirs.

    In Venice, the Municipality taxes every visitor i think about ten dollars a night.

    Imagine what amount the government will earn, not to talk about local businesses etc.

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